Historika are a family run company that restore and race classic Porsche cars. Zero Collective were appointed to update the Historika brand, matching their image to their reputation for fastidious attention to detail and authentic restoration. To accomplish this, Zero took inspiration from Porsche decals of the past, redrawing a classic script and adding a sub-line with a Germanic twist.
Zero have also been responsible for implementing the new brand across digital and traditional media. A video to summarise Historika’s racing successes throughout the 2015 season and a regular spot in specialist car magazine ‘Octane’ have both been well received.